Offer for exhibitors

Bridal & Occasion Fashion Expo

International Wedding, Evening and Formal Wear Fair

18–20 May 2027

Expo Hall, Ptak Wholesale Centre, Rzgów

Discover our range

Bridal & Occasion Fashion Expo 2027

The event in figures

Estimates for the first edition

70
Exhibitors
3000
Total number of visitors
2500
From Poland
500
From abroad
7000
Exhibition area (m²)
9
Total number of countries
3
Trade fair days
Mapa Europy Srodkowej
14 mld EUR
the value of the European bridal and evening wear market
CAGR 4,8%
market growth rate up to 2030
350 mln EUR
annual exports of wedding dresses from Poland
+6% r/r
growth in the premium occasionwear segment

02 | Market size

The bridal and occasion wear sector in figures

The European bridal and evening wear market is worth over EUR 14 billion and is growing at a rate of CAGR 4.8% by 2030. Poland is one of Europe’s leading centres for bridal wear production — exports of wedding dresses exceed EUR 350 million annually. The premium occasionwear segment is recording growth +6% y/y, driven by growing demand for personalisation and private-label collections.

Reasons for exhibitors

Why it’s worth taking part

The bridal market is growing steadily01

The bridal market is growing steadily

The global bridal fashion market: US$70 billion and a CAGR of 4–5 per cent per annum. The Polish segment has doubled in value since 2019.

Direct access to buyers02

Direct access to buyers

Bridal boutiques, international buyers and distributors with a specific budget for the coming seasons — face-to-face at the trade fair.

Poland03

Poland

wedding production hub

One event, the entire value chain04

One event, the entire value chain

Manufacturers, fabrics, accessories, technology, retail and private label — a comprehensive B2B range, all in one place and at one time.

Subject areas

Women’s wedding fashion
01
Women’s wedding fashion
Eveningwear and occasion wear
02
Eveningwear and occasion wear
Formal menswear
03
Formal menswear
Bridal accessories and premium additions
04
Bridal accessories and premium additions
Private label and contract manufacturing
05
Private label and contract manufacturing
Bridal retail and services for bridal shops
06
Bridal retail and services for bridal shops
First Communion, Christening and children’s occasion wear
07
First Communion, Christening and children’s occasion wear

04 | Who visits us

Professionals in the bridal and occasionwear sector

The Bridal & Occasion Fashion Expo brings together key purchasing decision-makers from across the sector: boutique owners, buyers, wedding planners and distributors. This is an audience ready to sign contracts — not just to browse.

01

Owners and managers of bridal shops

Purchasing decision-makers looking for new collections and suppliers for their showrooms.

02

Fashion buyers

Professional buyers representing retail chains and multi-brand stores in the premium segment.

03

Owners of second-hand clothing boutiques

Businesses expanding their range to include evening, formal and cocktail wear.

04

Premium wedding planners

Luxury wedding planners looking for suppliers and service partners.

05

Distributors and wholesalers

Importers and wholesalers building a portfolio of bridal and eveningwear brands for the EU market.

06

Media representatives and influencers

Industry editors and reach builders who boost your brand’s visibility.

05 | Exhibitor profile

Exhibitor profile

Expo brings together the entire supply chain for the bridal and occasionwear sector — from designers and manufacturers to suppliers of technology and services for bridal shops.

01

Manufacturer of wedding and evening wear

Brands and design studios showcasing ready-to-wear bridal, eveningwear and cocktail collections for B2B buyers.

02

Distributor and agent for international brands

Companies introducing foreign ceremonial fashion brands to the Polish and European markets.

03

Supplier of premium raw materials and fabrics

Manufacturers and importers of lace, silk, tulle and other fabrics for the bridal industry.

04

A technology company for the fashion industry

Suppliers of software, e-commerce and digital solutions for bridal boutiques.

05

Jewellery and ceremonial accessories designer

Designers of veils, headpieces, jewellery and footwear for the premium bridal market.

06

Sewing workshop and private-label manufacturer

OEM/ODM contract manufacturing facilities specialising in small batches and nearshoring.

06 | Expert programme

Bridal & Occasion Fashion Expo Conference

Three days of talks, panel discussions and workshops led by leaders in the bridal and occasionwear sectors.

Thematic areas:

  • Collection trends and bridal design trends for 2027/2028
  • Sales strategies and bridal boutique management
  • Private label and contract manufacturing — how to get started
  • Digitalisation and omnichannel in formal wear
  • Expansion into foreign markets — distribution and agents

The Bridal & Occasion Fashion Expo is gearing up to enchant the catwalk.

Book your place.

Please complete the application form

08 | Why it’s worth it

Benefits of participating as an exhibitor

Access to qualified buyers

Meetings exclusively with purchasing decision-makers — no chance visits.

Live collection showcase

Showcase the fabrics, cut and quality of workmanship in a way that is impossible to achieve online.

Networking with the whole industry

All under one roof: manufacturers, distributors, showrooms, the media and services for showrooms.

Strengthening brand recognition

A presence in the catalogue, communications and trade fair materials reaching thousands of professionals.

New markets and export partnerships

Meet distributors and agents from Poland and Central and Eastern Europe.

Participation in the expert programme

A talk or panel discussion as a tool for thought leadership and building brand authority.

Cost-effectiveness

The cost of a B2B lead at a trade fair is many times lower than through traditional sales channels.

Events gallery

See PTAK Expo Łódź

The atmosphere at the trade fair
Exhibitors and visitors
Exhibition of the collection
Bridal fashion shows
Exhibitor’s stand
B2B networking
Presentation of the wedding collection
Exhibitors — exhibition hall
Business meetings
A bustling market hall
Wedding Fashion Fair
Visitors and exhibitors
Industry events
Wedding collections
Wedding dress display

The atmosphere at the trade fair

11 | Property and location

PTAK EXPO ŁÓDŹ — a modern exhibition centre

PTAK EXPO ŁÓDŹ is a modern exhibition and conference centre offering over 30,000 m² of exhibition space across six halls, fully equipped to host B2B trade events.

The property is situated in the immediate vicinity of the Ptak Wholesale Centre — the largest fashion wholesale centre in Central Europe — and the city of Łódź — Poland’s second-largest fashion industry hub.

Just a few minutes’ drive from the A1 motorway exit, with full on-site hotel and catering facilities, dedicated car parks and logistics services for exhibitors.

  • PTAK EXPO ŁÓDŹ · Exhibition and Conference Centre
  • Immediate vicinity: Ptak Wholesale Centre, Rzgów · Łódź
  • Exit from the A1 motorway · ~10 mins from the centre of Łódź

10 | Next steps

How to become an exhibitor

1

Send an enquiry

Please fill in the contact form or email our sales department — we’ll get back to you within 24 hours.

2

Get a quote

We will draw up a bespoke proposal: stand size, location and visibility package.

3

Sign the contract

We formalise our cooperation through a contract and confirm the booking of exhibition space.

4

Set up your stand

You will receive a comprehensive exhibitor pack containing the set-up schedule, technical guidelines and support.

5

Exhibit and secure contracts

Three days of B2B meetings, collection presentations and networking with the entire bridal industry.

Bridal & Occasion Fashion Expo

Book a stand for 2027

Exhibition spaces at the Bridal & Occasion Fashion Expo 2027 are limited. Contact us today to secure your place at the heart of the bridal industry.

Get a quote →Enquire about a stand

Take the presentation with you

Download the presentation as a PDF

The full range of options for exhibitors — all in a single PDF, with each section on a separate page. Ready to pass on to the team.

Download PDF